KFC SAUCE SERVE TRUCK
KFC has a new lineup of Saucy Nuggets and needed the perfect vehicle - literally - to let the world know their drip don’t quit.
The Sauce Serve Truck, complete with a custom jingle, merch, and 5 flavors on tap, is built to drive across the country and give sauce lovers the opportunity to drench their own nuggets for free. After a successful first stop in NYC, the truck yeehaw’d in Austin, and made it’s final stop out at Ann Arbor for the big Texas at Michigan game.
SECOND STOP: AUSTIN 🤠
LAST STOP: MICHIGAN! 🏈
ORGANIC SOCIAL:
Credits
Group Creative Director: Enrique Camacho
Creative Directors: Kelly Nichols, Patrick Harrington
Copywriter: Nick Gonzales