göt2b DARE TO POP

göt2b is the rebel of the Schwarzkopf group of styling products. We didn't want to replicate another basic hair commercial, so we made this one. This :15 second spot is as bold, vibrant, and unapologetic as the product itself.

Credits

Executive Creative Director: Ricard Valero

Creative Director: Basil Cowieson

Copywriter: Nick Gonzales 

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