SEX SENSE

Design Thinking | Campaign Work | Brand Identity

Challenge: How might we give teens practical and up-to date information on modern sex and relationships?

Insight: Sex education is an uncomfortable, yet necessary/compulsory part of school education. Stigmas have been created around it, and students are not very comfortable asking questions.

Idea: Using abstract graphics, Sex Sense is an online platform that can handle sex and relationship concepts sensitively, memorably and quickly for a teenage audience. Sex Sense also includes an anonymous clinic to help with any questions on getting tested, sexual behaviors, relationships and more. Content is easily shareable, allowing an online community to grow and educate each other. Sex Sense is here to help sex make sense.

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The True Cost